Updated: Wednesday, 29 June, 2022
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9+ Best Magento Extensions & Software in 2022

Are you looking for a way to grow your online business with Magento? Maybe some of the best Magento extensions or plugins can help. Magento may seem like it has everything you need, but there are always a few more bells and whistles that could boost your store’s performance.

9+ Best Magento Extensions & Software

What are the 9+ Best Magento Extensions & Software?

Let’s dive into our list of the best Magento extensions online store owners and merchants can install. These extensions will help you get to know your customers better, market more effectively, provide a superior customer experience, and — of course — sell more products.


Klaviyo is the email marketing software that makes it simple to reach your customers at the right time, in their inboxes. We know that as a business owner, you’re busy and want to focus on driving growth and increasing your sales. That’s why Klaviyo built our platform specifically with small businesses in mind, so you can spend less time on email marketing and more time growing your business.
Pros 👍
  1. You can grow your revenue with personalized email marketing based on customer behaviors. Pre-built templates and segmentation tools make it easy to send targeted messages.
  2. You’re able to connect to most of the ecommerce technology ecosystem through their integration partners.
  3. Their pricing is reasonable for most online stores from start-up to high-growth mode.
Cons 👎
  1. If you’re looking for a very “basic” solution and are very new to email marketing, the platform can seem intimidating at first to use.
  2. There is a learning curve with using the platform to it’s full potential at first.
  3. Some customer service inquiries can be quite slow to resolution time, depending on the issue you’ve submitted.
Features ⭐️
  1. Automations
  2. Segmentation
  3. Reporting
  4. Benchmarks
  5. Data syncing
  6. Email templates
Screenshots 📸


Yotpo helps you get more reviews, track their performance and increase your sales. Their support multiple languages and currencies, including the ability to translate all your user interface elements into other languages. Their product is easy to install and set up, with no coding required. You can start using Yotpo software immediately after signing up for a free trial!
Pros 👍
  1. The user interface of Yotpo is really easy to navigate and set up to start collecting reviews.
  2. They have an official partnership with Google and Facebook, which they leverage to help boost your brand discovery, therefore, increasing your organic and social traffic.
  3. Yotpo has a ton of app integrations for you to use to power your online store.
Cons 👎
  1. In order to change the look and design, you’ll need to upgrade to a paid plan.
  2. The rewards modules are a bit cumbersome, and the triggered emails are very basic. For the cost of the program, I would expect something more sophisticated.
  3. Customer support is only available via chat, not over the phone for lower-tiered plans.
Features ⭐️
  1. No-code
  2. Recharge integration
  3. Email integration
  4. Smart review prompts
  5. Photo & video requests
  6. Community Q&A
Screenshots 📸


Recharge is a payments platform that helps online stores set up and manage recurring billing. You can easily integrate the Recharge payments app in minutes so you’re on your way to offering your customers a way to subscribe. With their app, you’ll also be able to increase customer LTV while reducing churn with some of their out-of-the-box subscription features.
Pros 👍
  1. Custom branded customer subscription portal for them to manage subscriptions.
  2. They have a great support team readily available to answer your questions and any other issues that may arise.
  3. Their user interface was recently updated to a much cleaner and easy-to-use platform.
Cons 👎
  1. They don’t provide a nice-to-use WYSIWYG editor for updating email notifications.
  2. Need an easier way to provide free shipping to subscribers only.
  3. Their pricing gets quite expensive as your store grows over time.
Features ⭐️
  1. Recurring billing engine
  2. Native discounts
  3. Merchant admin portal
  4. Basic shopper portal
  5. Payment processor support
  6. Advantage support
Screenshots 📸


With Omnisend, you can send simple, personalized emails to your customers in minutes. It’s easy to use and comes with great features, like A/B testing, advanced segmentation, and real-time analytics. You can sync it with CRMs and shopping carts, so you’ll always have the most relevant information at hand and will know exactly when to contact your customer.
Pros 👍
  1. The company's customer service representatives are prompt and provide great service.
  2. They built is a very simplistic email marketing platform for most online store owners to get up and running and begin generating revenue from email marketing.
  3. The drag-and-drop email builder is a fantastic feature that doesn’t require the use of code!
Cons 👎
  1. There is room for improvement within their reporting capabilities for further segmentation.
  2. The ability to visualize how your automations are built out isn’t as simple as you think they’d be to set up. Could use some improvement here.
  3. Having more freedom with the layout of some of the email templates would be great to have.
Features ⭐️
  1. Sales dashboard
  2. Live view
  3. 24/7 live chat
  4. Email templates
  5. Drag & drop editor
  6. Product recommender
Screenshots 📸


Mailchimp is an email marketing service that lets you send personalized emails to your subscribers, no matter where they are. You can create beautiful campaigns and send them to your subscribers with just a few clicks of the mouse.
Pros 👍
  1. With Mailchimp, you can remind your customers about what they've already ordered or remind them of upcoming events on your website.
  2. Easy to get up and running, launching an email marketing campaign within minutes.
  3. Pricing is quite reasonable for most small businesses selling online.
Cons 👎
  1. Many users have reported issues with the integration, specifically on Shopify.
  2. Don’t offer a lot of customer service until you purchase a more expensive plan.
  3. Integrations with other third party apps are not perfect and data mapping can be an issue you run into.
Features ⭐️
  1. Automations
  2. Advanced personalization
  3. Flexible templates
  4. Expert insights
  5. Product recommendations
  6. Brand and content studio
Screenshots 📸


Drip was designed to help ecommerce brands optimize their email marketing campaigns and manage subscribers. The platform allows you to set up automated follow-up emails, and personalized messages, view open rates, click-through rates, and the historical performance of your strategies.
Pros 👍
  1. Get up and running in minutes with Drip’s seamless Shopify integration. Use your Shopify data to fuel email marketing strategies that succeed, thanks to the platform's ability to gather live data while configuring campaigns with cutting-edge tools.
  2. Run pre-built workflows designed around industry best practices and high-converting logic. Create multivariate tests by splitting them into as many segments as you want to create the most effective workflow possible.
  3. Popups and emails offer an easier way for you to talk with your customers on sales and product pages, allowing you to build stronger relationships through personal messaging. Using customer data, automated email drip campaigns can deliver timely content that provides value without being intrusive or spammy.
Cons 👎
  1. The Drip support team may be slow to respond to certain inquiries, but they’ll likely be resolved within a day or two.
  2. There have been numerous bugs reported within the platform when building out email campaigns.
  3. The process of setting up workflows can be confusing at first because there are so many options. Many users, including myself, found it challenging to figure out how to create the perfect workflow.
Features ⭐️
  1. Pre-built workflows
  2. Segmentation
  3. Shopify integration
  4. Drag & drop
  5. Advanced customization
  6. Flow buildouts
Screenshots 📸


Are you looking for a way to improve your online store? Fera is a reviews app that can help you accomplish just that! With customizable widgets, you can easily collect customer reviews, photos, and videos to show off your amazing products. Plus, with over 10,000 companies using it, you’re sure to find social proof that’ll increase your sales.
Pros 👍
  1. You can show all your product reviews and company reviews (along with ones from Facebook and Google) in a display.
  2. You can choose to view reviews in the following languages: German, Spanish, Swedish, French, Indonesian, Norwegian, Portuguese and Thai.
  3. Over 10,000+ stores already trust their product review platform to drive social proof.
Cons 👎
  1. Customer support can sometimes take from 2-3 days to close out one of your tickets, though, this doesn’t happen all of the time.
  2. More typographic and design control would be nice to have in-app.
  3. It doesn’t directly connect to Google.
Features ⭐️
  1. Import reviews
  2. Product & store review widgets
  3. SEO-optimized
  4. Buyer verification
  5. Display ratings
  6. Language customization
Screenshots 📸


Gorgias helpdesk is a software designed for helpdesks, providing them with tools that make their jobs easier. The software is designed to be easy to use and intuitive, so even first-time users will be able to learn its functions quickly.
Pros 👍
  1. It helps to streamline the entire customer support process, providing customers with a remarkable buying experience.
  2. Highly customizable helpdesk platform that can scale with you CX team.
  3. Integrations to some of the much-needed applications for your online store, like loyalty, payment, shipping and more!
Cons 👎
  1. They are on the higher end of pricing for ecommerce help desk software.
  2. Gorgias’ customer service team can sometimes be slow to respond to your inquiries.
  3. Currently only integrates with Shopify, Shopify Plus, BigCommerce, and Magento.
Features ⭐️
  1. Live chat
  2. Automated responses
  3. Multiple store support
  4. Headless configuration
  5. Pre-made templates
  6. Ticket tagging
Screenshots 📸


Freshdesk support is a software that helps you solve your customers’ issues and queries directly from your email inbox. It has features to manage contacts, tickets, and cases. It also provides an analytics dashboard and lets you create custom workflows.
Pros 👍
  1. As you engage in customer support interactions, you can use your help desk software to access order history, billing information, previous conversations, and other relevant customer details.
  2. If you want to provide your customers with a seamless shopping experience, integrate your customer data from different support channels into a single place.
  3. Trigger automated emails in the event of cart abandonment directly from your help desk. You can also initiate emails to gather customer feedback once their order is fulfilled.
Cons 👎
  1. There’s currently no Shopify app listed on the Shopify app store.
  2. No SMS and Instagram integration
  3. There is limited automation and rules you can apply.
Features ⭐️
  1. Ticketing
  2. Collaboration
  3. Automations
  4. Help widgets
  5. Reporting & analytics
  6. Security
Screenshots 📸

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Let’s take a look at some of the most frequently asked questions about using 9+ Best Magento Extensions & Software.
A Magento extension is a piece of software that adds new functionality to an existing program. There are many types of extensions, but the most common are plugins, themes, and modules.A plugin is a piece of software that runs inside another application (e.g., WordPress) and extends it with additional features or abilities. A theme is a design template used by web developers to customize the look and feel of their sites without having to write any code themselves - instead, they choose from hundreds of free themes in the official Magento Marketplace or create their own from scratch using tools such as Adobe Muse or Shopify’s easy-to-use Design studio toolkit.Modules add new pages/parts on your website like shopping carts, product lists etc., which you can use for example if you want customers who have already purchased something from your site before coming back again later when they’re ready for another purchase but didn't remember where exactly on your website everything was located last time around!
Magento extensions are software that add functionality to your eCommerce store. They are an essential tool for any store owner, as they can be used to extend the functionality of Magento core, add features not available in the core software or Marketplace and add features not available in other extension categories. One of the easiest ways to find out about an extension is by reading about it on its website. If you’re looking for a specific feature, check out whether or not the extension claims to have it. If you want an extension that allows you to create custom orders, look for something with a name like “Advanced Order Management.”
The Magento Extension Marketplace has over 1,500 extensions you can use to build your online store. Their marketplace carries extensions you can use across categories such as; ​​accounting & finance, content & customizations, customer Support, marketing, payments & security, reporting & Analytics, sales, shipping & fulfillment, site optimization.